myNewsletter : Product Features
- Avoids print and distribution costs of paper-based newsletters
- Uses Web technologies to provide multimedia newsletters (graphics, brochures etc)
- Support marketing initiatives and promotions with targetted push-style marketing via email
- Easy to use - requires no web publishing/HTML knowledge
- access control to newsletter administration functions
- add/update/delete editions online via a simple form-based interface
- add/update/delete articles within edition via a simple form-based interface
- function to mailout edition to email subscribers
- can embargo editions until a specified date (allows material to be setup in advance)
- automatic expiry of old editions
- can attach a graphic to any article and control placement of this graphic (optional)
- picture/graphic upload facility
- can add email contact addresses to an article (optional)
- can add hyperlink to other web pages e.g. press releases, product brochures
- simple menu system to select edition and article they wish to view
- innovative article-preview facility to peek at article content
- subscription by email facility
- control of presentation and look and feel of newsletter via external CSS2 stylesheet
- Site visitor can self-subscribe to receive your newsletter by email
- Newsletter is rendered as HTML /rich text document so style and graphics of web-based newsletter are preserved
- Email recipient can unsubscribe to newsletter at any time via an encoded URL at bottom of newsletter